Best of the Business Internet August 16th

It seems everyday there’s more stuff to look at in my RSS Feed and more I want to share with you.  Sometimes its really good stuff and sometimes it’s more of the snake oil from condescending prats which I’ll signal - don’t worry.

Sometimes its worth reading that garbage just so we can laugh at their poor attempts at concealing their motives.

Combining a healthy dose of both here’s this weeks review - Enjoy!

What does Google know about small business?  We might find out if we follow it’s new Blog Specifically for Small Business

Mashable gives us 38 essential Social Media Resources You May Have Missed

Bootstrapping A Start Up asks Is This The Right Time to Start a Business

Seth Godin’s articles are getting shorter by the day it seems.  I’m sure there’s a lesson for all of us in that fact alone but the main benefit is I can highlight The Paradox of Promises in the Age of Word of Mouth, A Hierachy of Failure Worth Following and The Art of Seduction

I just can’t stay away from American Express Open Forum - mostly because it’s full of condescending codswallop written.  BUT  Having said that Building Success Without Huge Debts is something every entrepreneur should read in these difficult economic decisions.

If that rings bells for you Three Reasons Might Business Might Fail - But Won’t will be well worth a few minutes reading

How to Run Your Entire Business For Free Using Web Apps provides a list of business applications with free versions available.  It that floats your boat you might like our own Free Business Internet Tools We Use because unlike most people’s lists we do actually use these.

There’s a reward posted for anybody who can explain The Antidote for Commoditization and why anybody would give a crap.

Why on earth any business owner would need to be told How To Use Proactive Social Customer Service to Build Your Brand but it’s a great example of how to stuff keywords into a title.  The fact it sounds so contrived just makes me laugh.  Seth Godin would never do that.

Getting More Than a Good Reference is a much better title and makes some valid points in a condescending way which makes me want to squirm.

The Google Wave team will be a little embarrassed to have published Stop! Waving Time just a week before Daddy decided to Stop Wave Development

One Man’s KPI is Another’s Mistake Waiting to Happen is a wonderful example of the contrived nonsense consultants come out with to confuse clients.  I defy you to explain to me what this article is really about.

Gartner Group gives us Elephants and Big Companies Can’t Help Trampling On Things

Open Forum shows us 5 Site Metrics Every Small Business Should Track  

Read How Businesses Are Booming and you’ll get a chance at some air time on Open Forum.

And the same site offers 3 Easy Ways to Master Your Facebook Presence Depending on your market Facebook may or may not be relevant but the advice here applies to any social connection including off line relationships.

Best of the Business Internet August 8th

I only get feeds from around 100 sites so there are obviously good posts I miss.  And I know I seem to quote the same sites each week.  And I never quote from blogs written by subscribers to this newsletter.  And I always quote some of my own stuff.  I’ll admit all those valid criticisms.

BUT
If anybody wants to help me out here by referring me to their own blogs, or by pointing me at other resources, I’ll be glad to expand the field considered for these updates.  Speak up and help me make the time I spend more relevant to YOU.

Meanwhile I’ll just get on with this weeks review :-)

This last week has been a standout for the amount of Social Media Snake Oil which will be the subject of an upcoming article.  I’ve been watching stuff for long enough to be able to spot the sales pitches. Maybe I should get a day job, or a life.  But until I achieve either one or both of those admirable objectives here’s the news.

If you haven’t come across eSarcasm you’re in for a real treat with Top 10 Reasons Why HPs Board Asked Mark Hurd to Resign

In the Front Office Box blog you’ll find The Power of Lose/Lose Selling which sounds as if it should come from eSarcasm but is actually a serious piece on sales strategy.

Pete Cashmore in his CNN column explains why the demise of Google Wave is Good News for Facebook You probably never got caught up in the Wave hype, and almost certainly have given up on Facebook but here’s a Rim Dweller explaining what the implications of Google’s retrenchment might be.

Simultaneously The Next Web is explaining How Google Can Take It To Facebook  There’s obviously a divergence of opinion here, which is always worth a good row.

I’ve been exploring the potential for using video as part of the blog story.  Take a look at Made in Scotland for a quick smile and at Carnegie Shield Week at Royal Dornoch for a serious look at how I think text and video can compliment each other in telling the same story.

Anybody wanting to increase Influence On Line will find plenty of ideas at Copybloggers 60 Ways

The Next Web’s fascination with weird start ups continues with an introduction to LikeOurselves and then tells an interesting story about Skype’s route to IPO

eSarcasm is definitely NOT Safe for Work but made me laugh with Listen Ladies - Guys Are Easy

The Next Web explains 5 Reasons You Need a Facebook Page - this is good stuff for anybody wanting to keep their work persona separate to their fun time

And follows up with Facebook’s UK Growth Tails Off maybe because they haven’t read the 5 reasons, or perhaps they’ve just had enough of all this sharing stuff, which is probably closer to the truth.

I’m totally bemused why anybody would need to be told How To Fire a Bad Customer but I guess somebody does.  Let me think! - how would I do that? How about you? How would you get rid of a customer you didn’t want?

Most people haven’t got into marketing/selling with video yet but I’m getting there.  How to Enhance Your Online Presence With Video will be a good kick start to making the move to publishing with video.  By the way get a Panasonic HDC-SD600 camcorder and a Macbook Pro with iMovie and making almost pro quality movies is a piece of cake.